the role of the public information officer fema

Describe how to effectively communicate orally and through written products. ), John enjoys boating, swimming, and to fish. (Unit 5). Their three-bedroom condo was almost immediately choked in smoke and he could hear screams from below as roaring flames billowed from the balcony outside his front door. 1. Make sure the media area is far enough away and/or your workspaces are shielded from prying cameras, microphones, and eyes. The goal of this awareness course is to provide an orientation to the public information function and the role of the Public Information Officer (PIO) in the public safety/emergency management environment. When something happens, the PIO needs the media to get information to the public but also needs to manage the scene and guide the story. Verdi White: The two functions and people that I need to have with me when Im out here doing anything is I need to have a finance person and I need to have the Joint Information Center. IS-29.A: Public Information Officer Awareness - FEMA C. Identify all the news media covering the area. . If you need to build an email list, consider including a place for people to sign up on your Web site. A theme that begins in this course and is carried throughout the Public Information Training Series, the 95/5 concept A. is a management concept unique to public information management. If you anticipate what they will want, you will have a better chance to manage the scene and help guide the story. Example: Press Release Using Inverted Pyramid Format. Select the correct definition Public Information A. Coordinates the release of accurate, coordinated, timely, and accessible public information to affected audiences, including the government, media, non-governmental organizations (NGOs), and the private sector B. Describe the role and functions of the Public Information Officer (PIO) Describe the types of written products used in public information activities. endstream endobj 495 0 obj <. Communication with internal agency personnel is A. not a role undertaken by a PIO. Having such knowledge enables them to make informed choices that affect their health and well-being. The message should be: How will you get the message to your audience? Manages resources including supplies, personnel, and equipment. Making sure community members understand the events that unfold during severe weather, pandemics, and non-emergency scenarios . Smith activated the State Emergency Operations Center, which coordinates State firefighting efforts in these situations. The word zombie comes from Haitian and New Orleans voodoo origins. NIMS Overview Communities across the nation experience a diverse range of threats, hazards, and events. Two PIOs talking to each other on the phone about a news story that involves both of their agencies. Test the message on a safe audience B. School, 43 Margaret St. . The first step in developing a public awareness campaign is to research issues to identify relevant topics for your campaign. Add to the measurable statistics C. Enlist support and involvement of organization personnel while communicating a consistent message D. Demonstrate commitment to the organization, 16. Also, it may be necessary to explain to them the danger, and how if they fail to heed the warnings and become injured, they may endanger others who would have to then go in to rescue them (e.g., passing into the plume of a Hazmat area, traveling over an unsafe structure that may collapse, or moving into the line of fire of an armed suspect). if you do not have a sid, Test questions are scrambled to protect test integrity. Social marketing is the use of commercial marketing principles to: A. Refer to the list below. Students also learn message development and . Identify contacts and sources that are relevant to your organization. Other zombie origins shown in films include radiation from a destroyed NASA Venus probe (as inNight of the Living Dead), as well as mutations of existing conditions such as prions, mad-cow disease, measles and rabies. Set up interviews and write talking points C. Be an intermediary between leadership and the news media D. Assess situations for public information implications, 14. Functions of the Public Information Officer - emilms.fema.gov The subject is the. 1928 0 obj <> endobj Look at the audience, but dont lock eyes with any one person and dont look into the camera. NIMS Description of the PIOs Responsibilities. Consider your resources and your role in ICS. Social media sites help disaster survivors look for lost family members and pets, and provide information on where to get assistance, where to find shelter, and how to give aid. They knew that they werent being led down another road, that they were hearing things unfiltered. Some examples of evolving media tools are: Web sites can be used alone or in conjunction with traditional media and other evolving media to get your message out. Primary audience: FEMA IS-29.A is designed for the new or less experienced state, local, tribal and territorial PIOs or those who have this role as a secondary function. The Public Information Officer Awareness Course (IS0029) is designed to familiarize participants with the concepts underlying the PIO role. Here are the FEMA test answers to IS-29.A: Public Information Officer Awareness. * The social media links provided are for reference only. Its not complicated; its very easy for them, which makes for better reporting. endstream endobj startxref 20. This process includes: Your goal statement expresses what you hope to achieve through your campaign. Increase community preparedness is not specific. Many different social media monitoring tools are available. Overview: The FEMA IS-29.A course was published on 8/5/2019 to familiarize participants with the concepts underlying the PIO role. Establish contact with other agency PIOs. The process for ensuring that a public information message was accurately conveyed is typically called: A. D. takes its origin from two sources: management consultant D. Edward Deming and Italian economist Vilfredo Pareto.. The most important point is is an example of a transition phrase or: A. Increased information needs can be handled. This course can provide a basic understanding of the PIO function for those new to the position. Studies show that people read differently online than when they read printed materials, therefore, when you write for the Web or social media you should: A. Information developed and disseminated in anticipation of, during, or after an emergency to provide specific life- and health-saving information C. Issuing a news release on a seatbelt law (public information); announcing a road closure due to a multiple-car accident (emergency public information) D. Information collected, assembled, or maintained by an organization in connection with the transaction of official business and available for dissemination to the public, 15. Additionally, students conduct various public information activities and exercises, to include writing messages and conducting press conferences. This lesson focused on how to communicate effectively, which involves: In the next lesson you will learn how to use your tools and skills to communicate information about being prepared to your community. A validation of your key message C. Backgrounders D. Photos, charts, and graphics, 25. You can find the complete list of courses in the Spanish language course list. Avoid acronyms. There are all kinds of emergencies out there that we can prepare for. (Unit 3), List the steps of the 8-Step Model for Strategic Communications. Describe the target audiences for the PIO. Develop a picture of who you want to reach with your message by asking: Now that you know what you want to communicate and to whom you will communicate, next you need to develop and implement your campaign. At the completion of this lesson you should be able to: Public awareness campaigns are ongoing public education programs that PIOs use to inform, educate, and increase organizational visibility. At the completion of this course you should be able to: The remainder of this lesson presents information on your role as a Public Information Officer (PIO). Media management skills including knowing what the media wants, managing amateur journalists, and using media pools and media areas. Joanne H. Moreau: The media is embedded in our Emergency Operations Center. The press saw it. The latest information on activities, events, and resources. Providing information and access to newsmakers. Lieutenant Doug McCleve: So what we felt like it would be best to do is provide a one-stop calling center for the news media to be able to access whoever they needed to in this process. B. report to the Finance/Admin Section Chief when arriving at an incident. . FEMA-NIMS@fema.dhs.gov NIMS Basic Guidance for Public Information Officers 2 II. As part of conducting research, you have identified populations in the community who are vulnerable and need the information from your campaign. A goal that makes you stretch is good. Email. Create clear and easily understood messages. Distribute family emergency preparedness kits through community elementary schools is both clearer and more meaningful. Social media have changed how quickly information about a disaster is available. Please review the IS FAQ's for more information. that can be used to purchase operational resources as needed, Paper forms, in case there is no electronic access (i.e., no Internet access, power outage, etc. Message mapping B. Dissemination C. Tracking and documentation D. Media analysis. Conducting public awareness campaigns; Gathering key information/details of the event; Prioritizing and issuing notices, alerts, and warnings; Taking action to maintain control of rumors; Coordinating inquiries from the public, the media, and elected officials; Coordinating tours or other interviews with agency reps and the media Managing Public Information for All-Hazards Incidents (MPI) is a four-day course that provides students with the practical knowledge of the role of the Public Information Officer, the National Incident Management System, emergency communications methods, risk communication, and interpersonal skills. The participant will benefit from participating in entry-level incident command system training prior to taking this course. The most popular social networking sites have groups, which offer chat boards for members. In order to maintain the integrity of the scene and enhance the possibility for a successful investigation and subsequent prosecution, the scene must be kept clear of all nonessential personnel. It can be taken alone or before Basic Public Information Officer Training (G290). Weve all seen at least one movie about flesh-eating zombies taking over (my personal favorite isResident Evil), but where do zombies come from and why do they love eating brains so much? Are there cultural differences to take into consideration? 3. The role of the pubic information officer - Weegy Please review the IS FAQ's for more information. Additionally, it can provide those in executive-level roles with the necessary knowledge of PIO roles and responsibilities during an emergency. %%EOF At the completion of this lesson you should be able to: In the previous lesson, you learned about the audiences with whom you will need to communicatethe media, the public, and employees and leaders within your organization. More than 70% of the illnesses, hospitalizations and deaths are guys. Is there any restriction on the information to be released? Emergency Manager jobs 33,535 open jobs This demonstrates how social media are now an integral part of our lives and a valuable part of the PIOs toolkit. Expert Help. Radio is a form of broadcast technology that has the following needs, advantages, and limitations. Coordinate access to policymakers and others (e.g., first responders and disaster survivors). Some tips for building relationships with your media contacts are: It is important to prepare a list of media outlets and contacts, for everyday activities and to act quickly in an emergency. For highly visible or controversial matters, it might be best to have a leader in the organization speak. Even a few minutes of practice can make a big difference. Angie Welling: Pretty much every State agency was involved, and thats when we found out pretty early on that the Governor had involved every aspect of State government. The news release should use the inverted pyramid as illustrated below. News releases are one of the most commonly used tools for PIOs. The Public Information Officer gathers, verifies, coordinates, and disseminates accurate, accessible, and timely information on the incidents cause, size, and current situation; resources committed; and other matters of general interest for both internal and external audiences. 50% C. 25% D. 5%, 9. D. is only useful on television infomercials. User: The Public Information Officer: A. Interfaces with the public and media and/or with other agencies regarding incident-related information requirements. You have many resources available to ensure that the information reported about an event and your organization is true and accurate. Each time this test is loaded, you will receive a unique set of questions and answers. . Narrator: Red Stick Ready targets every segment of the community. D. a required responsibility of the PIO as outlined by NIMS.. Tammy Kikuchi: The response was overwhelming. ), Prescription medications; basic first-aid supplies, Weather gear (e.g., rain poncho, gloves, sunscreen). Note: Often micro-blogs will provide links to Web sites or social networking sites for more information. In Lesson 2 you learned about the many different media options you have, including: Select the right medium or right mix of media for a strategy to get your message to your target audience. Many wikis are open to alteration by the general public without requiring them to register user accounts. * The social media links provided are for reference only. For more information on the Public Information Officer training program, contact FEMA-Master_PIO_Program@fema.dhs.gov. In a span of, I think, 2 months, we took in roughly about almost three thousand kids at various sites to talk to them about different safety things. With passive voice, the subject is thereceiverof the action. Uses correct grammar and contains no spelling or punctuation errors. The role of a PIO can be executed by one person or as a team, depending on the emergency and what resources are available. Access to the scene for information and images. The 8-Step Communication Model includes:A. Assess the current situation B. Members of the media do not want to interfere with these tasks, but if they can get close enough to observe and/or photograph they will be happy. Communicating factual information with the public is the most important job function of a PIO. While it is not the responsibility of the PIO to provide food or facilities for the media, a little kindness in this area can go far in building a positive relationship with the mediaespecially if the incident occurs in a remote area where few if any comfort facilities exist (e.g., if the incident is in a remote field, a porta-john will go a long way in making friends!). * Redundancy is important in case the computer you are using doesnt have an available or operating USB port or CD drive. hb```"g@($CC4i9"Mp1:u3;;:*&d@|Hh 9C$,;30K2=e$b00 D! ICS is used to manage an emergency incident (like a wildland fire, search and rescue, hurricane, etc.) What is the Role of a Public Information Officer (PIO)? Write out the full term on first usage, as appropriate. They tell the public about services and programs that can affect their lives, like information about staying healthy, fire safety, and changes in community college tuition. Thats right, I said z-o-m-b-i-e a-p-o-c-a-l-y-p-s-e. You may laugh now, but when it happens youll be happy you read this, and hey, maybe youll even learn a thing or two about how to prepare for arealemergency. 0 FEMA IS-29: Public Information Officer Awareness Answers. You need to write to your audience. Promote government programs and activities B. Even the best writer can make mistakes, particularly when under pressure or in a time crunch. As a PIO, when you get to the scene, you will first make contact with the Incident Commander to gather information and assess the situation. Public Information Officer Jobs and Salary Quantify results when evaluating public information efforts. Serves as an advisor to the Incident Commander. Check Web sites and social media sites, read newspapers, watch TV, and listen to radio to know how your message is getting out. Avoid visuals C. Chunk content to make it more scannable D. Maximize search results by using acronyms, 6. Campaigns are usually multifaceted, combining events and various media to get the message out. If a media pool is not an option, consider providing professional-quality images to the media in the form of video and stills. Use examples and comparisons to help convey unfamiliar information, to paint a picture, or to help the reader relate to the information. D. should be knowledgeable, assertive, credible, flexible, able to perform under pressure, and accessible., 10. Providing good public information helps people make the right decisions at the right time and can instill public confidence in the organization, which is primarily important because: You cantand dont expect them to stay there all of the time. Check off the things you would plan to include in your Go Kit and add other items as you see fit. What is the community sentiment toward your organization or the issue? Once your campaign is implemented, the last step is to determine its success. Mayor Holden: We have what they call Mayor Mouse, and Mayor Mouse basically is operated to go to various schools. The table below summarizes what you need to provide for a print story, and identifies the advantages and limitations of print. Leaves the decision as to who will be in the pool to the media. The Incident Command System is a fundamental element of emergency management. Select this link to access a printable . The media area is a place where media congregate to help enhance the flow of information. (Passive). At the completion of this lesson you should be able to: The previous lesson introduced tools the PIO can use to communicate with the community. Last name. C. Monitors costs related to the incident, and provides . The Governors declaration allows the use of State resources in paying the costs of fighting the fire. 4. For different audiences, you may need to write different products. Emergency management guidance for public- and private-sector organizations C. A database of Federal-level emergency incidents D. Another name for the National Response Framework, 21. Additionally, it can provide those in executive-level roles with the necessary knowledge of PIO roles and responsibilities during an emergency. for the incident. The widespread use of social media means you and your organization need to include social media in your communication strategy. Access to you and the newsmakers or persons in charge. (Unit 4), Apply public information techniques to a 5% scenario. A public awareness campaign is a vehicle you can use to get your message out about being prepared. Poor grammar and misspelled words can confuse the audience and hurt your credibility, but the most important goal is to communicate. The news media and local government ask the community to send videos and photos via social media, email, and text messages. Lieutenant Doug McCleve: The feedback that Im getting, at least from my local news media, is that theyve been very pleased with the access theyve had. But its not just preparedness information that the mayor and his team also have a plan for, they also have focused on how to provide critical and accurate information during an emergency by including every emergency response agency in the Emergency Operations Center the EOC and embedding the media in the communication process. This course can provide a basic understanding of the PIO function for those new to the position. Sound bite B. The proliferation of this idea has led many people to wonder How do I prepare for a zombie apocalypse?. Joanne H. Moreau: So Mayor Mouse, our mayor, along with the real mayor actually goes to that event and interacts with the people that are present. Weegy: The role of the pubic information officer is to gather facts and disseminate it to the media. The course culminates with a practical exercise designed to plan, develop, integrate, and disseminate public information for an emergency, incident, or disaster as part of a Joint Information Center. This course introduces PIOs with no, or limited, experience to the basic skills and tools needed to communicate effectively with the public. ., Example 2:There is more severe weather on the way as a large storm cell is moving across Livingston Parish into EBR. Dont date your materials by using the year or referring to news events that will become out-of-date quickly. (For example: The suspicious package was the size of a laptop computer. Demonstrate that you are in the knowB. The Governor repeated his request that everyone use caution and heed warning messages on TV and radio, or in their newspapers. Treat all media fairlydo not play favorites with reporters. Better yet is the number of people who call and request preparedness kits! Wear your uniform or neat, conservative attire if not in uniform. Doug Miser. What problems are you having in your community? A well-executed interview will likely not A. advance leaderships goals. Learn and respect your media contacts deadlines. Determine information to be communicated to the public. Switchboard: (301) 447-1000 +O,))8+l"O{i9"5QKh^R7YH'gI@P+,,#+pbH,ZJt-9#)*~{"Dxu Office: (301) 447-1200 Fax: (301) 447-1201, (800) 621-FEMA / TTY (800) 462-7585 News releases should adhere to the Associated Press (AP) Stylebook. When considering whether a goal is attainable, ask yourself: Do I have the skills and resourcesor can I get themto achieve this goal? Well, were here to answer that question for you, and hopefully share a few tips about preparing forrealemergencies too! Tammy Kikuchi: Having the Joint Information Center for this event was critical. The media will want to get as close as possible to get pictures/audio/interviews. Another way to get information to the media or public is by directly sharing with multiple members of the media through a news conference or briefing. Ability to hold feature stories and run them when space is available or on specific dates or times of year, Audio (sound clips or telephone interviews), Prerecorded segments lack the break-in option for providing emergency information, Exaggerated nature of local television news. Public information entails the processes and systems that enable effective communications with various target audiences. How to Remember Better: A Study Tip for Your Next Major Exam, (13 Tips From Repeaters) How to Pass the LET the First Time, [5 Proven Tactics & Bonus] How to pass the Neuro-Psychiatric Exam, 5 Research-Based Techniques to Pass Your Next Major Exam, 2023 Civil Service Exam (CSE) Reviewer: A Resource Page, [Free PDF] 2023 LET Reviewer: The Ultimate Resource Page, [52 Test Answers] FEMA IS-251A: IPAWS for Alerting Administrators, [26 Test Answers] FEMA IS-284A: Using the Substantial Damage Estimator 3.0 Tool, [32 Test Answers] FEMA IS-1120: Letters of Map Revision (LOMRs), [23 Test Answers] FEMA IS-101C: Preparing for Federal Disaster Operations: FEMA. Holding the session indoors, if possible. For each of these toolstelevision, newspaper, radio, news briefings, and evolving mediayou need written products. Describe the role of the Public Information Officer (PIO) in an emergency. PIOs need to have a complete understanding of the community's demographics in order to: A. Operates with the understanding that any video, audio, or interviews acquired will be shared with the rest of the media. According to the Bureau of Labor Statistics (BLS), the median, annual pay for public relations managers was $91,180 in May 2012, with the top 10 percent earning more than $166,000. Did the message reach the targeted audience? 140-character stand-alone micro-blog statements. Switchboard: (301) 447-1000 The goal of this awareness course is to provide an orientation to the public information function and the role of the Public Information Officer (PIO) in the public safety/emergency management environment. The Zombie Survival Guide identifies the cause of zombies as a virus called solanum. This course is designed for new or less experienced state, local, tribal and territorial PIOs or those who have this role as a secondary function. Always connect with the Incident Commander before making any statement to the media. Describe how to manage the news media at the scene of an incident.

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